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Minds + machines

2016

 
 

Minds + Machines Background

Minds + Machines is GE's premier Industrial Internet event dedicated to software, innovation, and the most powerful digital industrial outcomes. 

The event will bring together the best and the brightest of the technology world—including GE customers, developers, partners, industry luminaries, and technology thought leaders. We're going to dive deeper into developing the model and defining the technology needed for digital industrial transformation.  

I lead the overall creative direction and visual design for the event. With GE's brand pivot in 2016, this became the activation event for the new visual design system focusing on GE becoming the world's leading digital industrial company.

Solution: Creative Direction, Visual Design, Environmental Design

(Photographs by Jackson Patterson Photography.)

 
 
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TJ Miller makes a guest appearance

Day one main stage ended with a humorous rant from TJ Miller, also known as Erlich Bachman from the HBO series “Silicon Valley." TJ spoke about the shows realistic take on the Silicon Valley trials and tribulations, and gave an encouraging shout out to the females that work in IT.

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